On iTunes Radio, PepsiCo will deliver custom experiences across PepsiCo brands, as well as branded channels within iTunes Radio, reaching millions of consumers on their iPhone, iPad, iPod touch, Apple TV, Mac or PC.
PepsiCo will have the only branded channels on iTunes Radio at launch, and plans to integrate multiple food and beverage brands from its portfolio.
While iTunes Radio at launch is available only in the US, PepsiCo will have significant added global reach through iAd’s App Network, which will run ads across multiple territories in the world.
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