Pukka Herbs, the organic herbal tea and supplements producer, has implemented a new end-to-end enterprise resource planning (ERP) system from IFS in a deal worth £500,000.
The UK-based company has opted for the IFS Applications solution to improve resource management and integrate and automate processes across its global operations.
With IFS Applications 9, Pukka Herbs will streamline and have complete control of its entire product lifecycle, including third-party procurement of raw materials from India, packing of products in warehouses across the UK, and shipping to third-party distributors worldwide. The company will use the solution to manage these operations and obtain a real-time view of its assets across inventory, supply chain, CRM, quality management, assurance and finance, human resources, graphical forecasting, and document management.
The company elected to switch its enterprise software provider after a sustained period of growth, averaging 30% year on year. Pukka has gained new distribution partners in regions such as Australia, Hong Kong, the US and markets across Western Europe, and thus needed a flexible platform that could improve efficiencies and help employees make smarter data-driven decisions, IFS said.
An entirely organic business, it works with more than 5,000 growers across the world and offers a portfolio of over 35 fruit and herbal teas and 75 wellbeing supplements in more than 40 individual markets.
Pukka Herbs head of sustainability David Anderson said: “As our operations expanded into new markets and product lines, it became clear that we required a better way of tracking and planning processes, which wasn’t easy with our diverse product development and distribution methods. As an entrepreneurial business, we didn’t want a solution that would anchor us in so much process that we ground to a halt, and IFS’s flexibility will help us to achieve this. We’re looking forward to continuing our ongoing relationship and the significant business benefits it will bring.”
IFS UK managing director Paul Massey said: “Pukka Herbs is a true British success story. The company’s growth has outperformed a very strong market in recent years, which has led to the expansion of its UK team and increasing demand from its international customer base. This growth has brought challenges, however, and the team knew that in order to sustain flexible and controlled growth, they needed an ERP solution agile enough to support this.
“From our first meeting, there were clear similarities between Pukka and IFS. We are both passionate about our products and have a professional yet close relationship with our customers and suppliers. The management team wanted a solution which would fit their business well, with a strong user interface that could free up time for back-office staff and management, and this is exactly what IFS offers them. We’re very excited about supporting the company’s continued growth going forward.”
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