The company’s leadership stresses that there will be no change in ownership and that its core values of customer focus, integrity, commitment to quality, and sustaining long-term relationships are now stronger than ever with the new global identity.
“It was important to choose an identity that retains the highest standards and first-class service our clients have come to expect from us, while also expressing our energy and drive, our passion for providing the best product and service solutions, global product knowledge and formulation expertise,” said company president Don Thorp. “We believe the new identity and new name Prinova does exactly that.”
Source: Prinova
© FoodBev Media Ltd 2024