The new partnership is part of a continuing programme of improvements by not-for-profit social enterprise Circadian Trust, which runs the Active Leisure Centres in South Gloucestershire.
With outlets across the UK and internationally, Soho will offer its organic and Fairtrade coffees, together with the brand’s handmade food range.
Within the new partnership, all the incumbent staff were retained and trained by Soho’s own operations team. The 105-cover outlet will service eat-in and takeaway trade for all day-parts.
“As our first leisure-centre-based outlet, this is an exciting new opening for Soho,” said Soho Coffee Co director, Penny Manuel. “Our food-led coffee proposition is the right fit for this market. We’re not ‘mass-market’ and our brand has the high-street credibility and quality to build a broad customer base for Circadian Trust.”
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