Hillshire Brands will pay $165m for Van’s, which is expected to have net revenues of approximately $60m in calendar year 2014. The transaction is expected to close in May 2014 pending regulatory clearance.
Van’s Natural Foods will become part of Hillshire Brands’ retail segment, pairing with well-known brands such as Jimmy Dean, Hillshire Farm and Ball Park.
Van’s Natural Foods’ management will continue to lead the business.
Source: Hillshire Brands
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