Photo: Daniel Incandela
America’s favourite beverage is not what you think. Figures were published recently as part of a National Health and Nutrition Examination Survey, with 5,627 respondents reporting on all they drank over two days in 2009-10, a surprisingly long time ago.
Average consumption of all water was 0.55 litres a day. Coffee consumption was six times higher at 8.00 in the morning than at lunchtime, and still lower after dinner. Soda consumption peaked at midday and again in the early evening.
Richard Hall is chairman of Zenith International. This is a personal blog and views expressed are his own.
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