Packaging solutions specialist Appe has launched a transparent aerosol solution that improves product visibility and enhances “on-shelf impact”.
SprayPET Reveal is the result of a partnership between Appe and Power Container Corp, a privately owned developer and manufacturer of airless dispensing systems, including the seamless Power Pouch used in the SprayPET reveal. The new solution operates with standard actuators, is environmentally friendly and easily recyclable.
The container and pouch can be clear or coloured, and the container has the ability to be printed or fully- or part-sleeved. Both are approved food-based applications.
SprayPET category director Murdoch Crawford said: “The SprayPET Reveal system represents a world-first as a fully transparent bag-on-valve aerosol solution. It offers all the benefits of a standard bag-on-valve aerosol, yet also provides fillers and retailers a genuine opportunity to create real on-shelf differentiation for the first time and the ability to showcase the product to maximum advantage. For consumers, not only can the product be sprayed at any angle, there is the added benefit of being able to accurately predict the need for a replacement as the remaining contents can be seen.”
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