Skinny Water, owned by UK drink and sport nutrition suppliers Bio-Synergy, contains specially selected nutrients that combine the benefits of hydration with minerals, and natural fruit extracts.
Tesco has taken onboard the Orange and Pomegranate variants of the drink as part of the 400-store listing deal from January 2014, following the recent success of the brand.
Commenting on the new affiliation Maurice Newton, sales and marketing director at CBL Drinks, said: “We are delighted with the Tesco listing which will enable further awareness of the brand to the consumer market. With the rise of health-conscious consumers in the UK, Skinny Water is a great alternative to fizzy drinks offering something tastier than spring water while remaining a healthy option.”
Skinny Water was launched in 2006 and is available in a 500ml bottle format.
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