Wallaces Express will continue to be run independently and will work alongside C&C Group to deliver a full portfolio offering to the Scottish on-trade and continue to support their customers at these challenging times.
Kenny Neison, group chief financial officer of C&C Group, said: “Today’s announcement is consistent with our ambition of developing a multi-beverage platform in the Scottish drinks market. We have a great relationship with the team at Wallaces Express and we are proud to partner with them.
“Whilst Wallaces Express will be run independently from our beer business, we will seek opportunities to take advantage of cross-selling for customers, particularly in wines and spirits. This partnership between two great drinks businesses will provide our customers with a one stop shop for all their alcoholic and soft drinks needs.”
Source: C&C Group
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