Savanna Cider has revealed its most significant investment in the UK, with prime time national TV and radio advertising and a nationwide summer-long experiential campaign. Read more
Belvoir Fruit Farms is launching a range of new cordials and presses. The five new products are: English Apple Pressé, Lemonade (with a hint of orange blossom), Gingerbeer, Organic Lemon Cordial and Raspberry & Lemon Cordial. Read more
Award-winning brand design specialist Blue Marlin has created a new identity to enable artisan cider and juice producer Orchard Pig to move into the mainstream. Read more
Magic Vitamin Balls from McCarter are drinks aimed at children with ‘anti-?gravity floating vitamin balls’ inside each bottle. The 200ml bottle contains 12% strawberry juice with little white balls. Read more
Levi Roots has extended its range of soft drinks with a Mango & Pineapple flavoured carbonate. Levi Roots Mango & Pineapple was developed as a 2-litre PET bottle for the grocery channel. It's also available for the impulse trade in a 500ml bottl... Read more
When I worked at the headquarters of the Scout movement in the UK and was deputy editor of its national magazine *Scouting,* I remember a campaign that was launched by the Association’s PR department: 'Shouting for Scouting'. Read more
Tesco will create 20,000 new jobs in the UK over the next two years through a significant investment in customer service, refreshing existing stores and opening new ones. Read more
Shaun Weston talks to Lesley Sheldon, development manager at Beardow & Adams, about the company's new BAMFutura 51 packaging adhesive. Interview recorded at Packaging Innovations Birmingham 2012. Read more
Edinburgh-based BenRiach Distillery Company is to expand its business and consider further acquisitions thanks to a new £27m flexible funding package from Royal Bank of Scotland Corporate & Institutional Banking (RBS CIB). Read more
Dr Pepper Snapple Group and Baylor University have added two years to their existing marketing and sponsorship agreement. Read more
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