Coco Joy is never made from concentrate and is made purely from fresh, young, green coconuts picked from Southeast Asia’s tropical forests.
Fat- and cholesterol-free, rich in potassium and magnesium, and loaded with electrolytes, Coco Joy is aimed at those seeking healthier alternatives to sodas, juices and sports drinks.
“Many coconut water brands have an unpleasant taste and a bit of an oily texture,” said CEO Tim Xenos. “Coco Joy has a natural and flavourful taste that can be enjoyed by the discerning palate of coconut water fans and those looking for a delicious, refreshing beverage. We thought it was important to bring the taste of coconut water in its purest form to the US market, and with Coco Joy, we’ve done just that.”
Available at most major US retailers with expanded distribution coming throughout summer 2014. Packaged in 8.40 fl oz cans for $1.90, and 42 fl oz bottles for $3.90.
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