The initial Amazon range available in the UK includes the Forest Pilsen and the Forest Bacuri, which have ABVs of 4.1% and are presented in 33cl bottles.
To drive brand awareness at launch, Amazon is the official beer at the 11 events that make up the ‘Brazil Pop Up Diner’ held at the Bedford and Strand in London’s Covent Garden on Sundays until July. The events showcase the cuisine of a different Brazilian region each week in the lead-up to the Football World Cup.
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