The advert, which airs on 21 March, focuses on the new Heston from Waitrose Earl Grey & Mandarin Hot Cross Buns. In the 30 second ad, a nostalgic Heston reminisces about his childhood, as we see a flashback to the 1970s where a ‘mini’ Heston is sat at his dining room table enjoying a hot cross bun.
Heston said: “As a child, I always used to eat hot cross buns with a cup of tea. I loved the excitement of Easter, and all that chocolate, being just around the corner. The nostalgia of those familiar aromas of fruit and spice is what inspired me to create these new hot cross buns. These days, I have a cup of Earl Grey to sip with my freshly toasted hot cross buns – the crisp crust covered in melting butter.”
Of his co-star, the chef said: “Haydon is a real character. It’s been interesting to see a mini version of me in glasses and a school uniform wandering around!”
Haydon said: “My favourite food is fish fingers and custard. Dr Who eats it and its delicious. I told Heston to try it while we were on the set together and he said he would! I like weird combinations of food. My perfect hot cross bun flavour combination would be chocolate and Parmesan. I love strong cheese. Maybe Heston could make one for me!”
Source: Waitrose
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