General Mills-owned yogurt brand Yoplait has expanded its Oui product line by introducing a new range of ‘petite’ pots for the US market.
Yogurts in the Oui by Yoplait Petites range are available in four flavours, including Sea Salt Caramel, Chocolate with Shavings, Dark Chocolate Raspberry and Caramelized Apple.
Packaged in 3.5oz glass pots, the yogurts are made from whole milk, pure cane sugar and yogurt cultures, and contain no artificial colours, flavours or preservatives.
Doug Martin, vice president of marketing for Yoplait USA said: “While Americans often view yogurt as a once-a-day addition to breakfast, the French see yogurt like Oui as an everyday pleasure.
“Oui Petites were created to offer consumers a new French dairy delight, now available in more indulgent flavours that can be enjoyed throughout the day.”
Oui Petites will be available from major retailers nationwide from July onwards, and all flavours will be sold in packs of two with a suggested retail price of $2.39.
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