Jack Link’s has announced that it will release three new high-protein snack products in 2019.
Jack Link’s Smokehouse Beef Sausages, Jack Link’s Steak Bites and Jack Link’s Cold Crafted Linkwich will be made available to US consumers from 2019 onwards in various flavours.
Jack Link’s Smokehouse Beef Sausages is available in two varieties, Original and Hot & Spicy, and the snacks are the first products released under the new Jack Link’s Smokehouse product line.
Meanwhile, Jack Link’s Steak Bites will be available in Original and Teriyaki flavours, and both flavours contain 17g of protein and 110 calories in a single pack serving.
The Cold Crafted Linkwich is a breadless sandwich made with cured meats and real Wisconsin cheese, and three varieties will be available: Colby Jack & Hard Salami, Pepper Jack & Genoa Salami and Cheddar and Hard Salami.
TD Dixon, chief marketing officer at Jack Link’s Protein Snacks said: “We are on a mission to make protein snacking accessible to everyone.
“Consumers continue to seek more protein in their diet, so we’ve focused our innovation efforts, whether that be form, packaging or flavours, to provide consumers new opportunities to engage in the category.
“These efforts are creating incredible growth for our customers and the entire category.”
© FoodBev Media Ltd 2024