The launch comes after Don Papa Rum’s trading arm signed a distribution agreement with spirits brand developer Marblehead covering the UK’s on- and off-trade.
“We are very excited that Don Papa’s founder, Stephen Carroll, has entrusted Marblehead with the UK launch of this premium rum,” said Marblehead MD Emma Wykes. “Don Papa truly brings something special to established rum drinkers and new explorers to the category. The pre-launch interest in the brand has been extremely positive and we look forward to seeing the brand go from strength to strength in the UK.”
Don Papa Rum is distilled in small batches from high quality sugar cane from the island of Negros Occidental (known locally as Sugarlandia) in the Philippines. The beverage is available in 70cl bottles and has an ABV rating of 40%.
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