Licensed beer distributor Federation of Beer has revealed plans for a new Star Trek-themed craft beer called Star Trek – The Genesis Effect.
Launching this autumn, the beer will be produced by New York-based Shmaltz Brewing Company and will tie into the plot of the 1982 Star Trek film The Wrath of Khan, as well as Shmaltz’s own brand of He’brew craft beers.
The red session IPA uses a blend of hops – including galaxy, warrior and comet varietals – designed “to invoke a sense of intergalactic wonder and adventure”.
According to Jeremy Cowan of Shmaltz Brewing Company, the plan is to make the beer available at the brewery in upstate New York as well as from the “Hills of Hollywood to the Shores of Lake Michigan.”
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