The result is a 200ml deco jar with a deep twist-off neck finish that will be used for Atkins & Potts’ range of condiments, jellies, relishes, chutneys and mayonnaise.
Beatson Clark’s design team worked closely with Atkins & Potts to create the new jar in response to consumer feedback.
Charlotte Taylor, marketing manager at Beatson Clark, said the commission gave the company an opportunity to showcase its flair for bespoke packaging design.
“Atkins & Potts use only the best ingredients so they wanted a jar with a clean finish and a premium appearance,” she said. “This unique jar will make their product stand out on-shelf and will give retailers another point of difference.
“We take pride in our flexible approach and the fact that we can offer small production runs. This flexibility makes us the ideal choice for companies rebranding existing products like Atkins & Potts.”
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