The Since Way Back programme was created in 2009 to ‘celebrate the close friendships and camaraderie shared between lifelong friends in New York’, and has since expanded to form a global influence among age-appropriate whiskey drinkers.
“These guys are my best friends on the planet,” said Aaron. “I’m truly a fan of Bushmills, and to have all of these friends join me in this programme, and to have Bushmills give us an outlet to share our crazy journey with fans, is an incredible moment for us. We can’t wait to get started.”
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