Looking beyond China, other surprises out of Asia have been Suntory’s acquisition of Beam in January, and Emperador winning the bid to acquire White & Mackay.
“Taken together, the recent Suntory and Emperador acquisitions signal a growing appetite for spirits assets among Asian players,” said Rabobank analyst Stephen Rannekleiv. “For those looking to sell spirits brands, this opens up important opportunities that could drive improved pricing for assets. For those looking to make acquisitions, it’s clear that the bidding process is becoming more competitive and aggressive.”
Source: Rabobank
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