During the recent China Food Fair in Shenyang City, Liaoning Province, the company signed 34 regional distributors and is on target to sign a further 26 regional distributors for its ‘Xaka’ soya sauce, the company’s premium grade soya sauce.
These are all first tier distributors with at least RMB30m annual turnover and complement the existing network of distributors that is already carrying the group’s products, the company said.
‘Xaka’ won best new product of the China Food Association and received many positive responses from both distributors and retailers who attended the Fair.
The company has also confirmed that negotiations are continuing over the future of the feed business, and the management is now in detailed discussions with a number of parties.
Source: China Food Company
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