The TGA Leaf is said to offer ‘a unique appearance while also delivering exceptional holding and pouring performance for consumers’.
“Russians like and value innovation,” said Pierre Philippenko, marketing director, Multon, a unit of Coca-Cola. “I’m confident that Dobry consumers will like Dobry juice in this new and more convenient package.”
“The TGA Leaf is an example of how our deep market insight, continuous innovation and collaboration with customers leads to the development of packaging solutions that meet both customer and consumer needs,” said Charles Brand, Tetra Pak vice president, marketing & product management.
The TGA Leaf is the latest innovation within the Tetra Gemina Aseptic family of products. It builds on the functionality of the TGA Square package, known for its unique gable top, designed to achieve the best possible product flow and providing the package with an elegant appearance.
TGA Leaf maintains these key attributes, while the shape of the package body is new, with the addition of four leaf-shaped panels. It comes in a 1,000ml package size, designed predominantly for use in the home.
It utilises the recently launched HeliCap 27, so it delivers a larger net pouring area for higher liquid flow and a smooth overall pouring performance for consumers.
The TGA Leaf can be produced on the Tetra Pak A3/Flex for TGA packaging machine, meaning customers can produce three different shapes (TGA Square, TGA Crystal and TGA Leaf) and four different sizes (1,500ml, 1,000ml, 750ml and 500ml for the Square shape; 1,000ml for the Crystal and Leaf shapes).
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