The campaign will cover nine markets – Hong Kong, Singapore, Taiwan, Korea, The Philippines, Malaysia, Tahiti, Samoa and Fiji – and it follows the very successful partnership around the Beijing 2008 Coca-Cola Contour glass promotion.
McDonald’s, which has been a partner with Coca-Cola since 1955, will offer customers the chance for a limited time to collect these quality Coca-Cola Contour glasses in six colours – pink, green, blue, lime, charcoal and purple.
The Coca-Cola Contour glass was developed from the Coca-Cola Contour Bottle which was first introduced 93 years ago – one of the most recognisable cultural icons and collectible items in the world.
Source: Coca-Cola Conversations
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