The small company, formed by husband and wife team David and Jill Crawford in 2010 and based in Portaferry, County Down, began supplying its complete range of ‘Just Live a Little’ branded granolas to Amazon at the end of March.
The company also recently secured its first sales to Hong Kong, Singapore and Malaysia with one of the region’s biggest supermarket chains.
“Winning business with Amazon is extremely important because it’s a marvellous endorsement of the quality of our breakfast granolas and is also our first online selling platform,” said David Crawford. “It’s a very opportune contract because we’ve been considering our own ecommerce website for some time.
“Amazon, of course, has tremendous marketing muscle and great awareness among shoppers. Being listed on this site, which also has longstanding, robust and reliable payment systems, enables us to reach a much wider audience throughout the UK than would be possible via our own website.
“Our aim is to build on this exciting relationship with Amazon in the UK and to work towards listings on the online retailer’s other international sites.”
Crawford’s Food secured the business following a meeting with a food supplier to the leading online retailer, which is developing a portfolio of ambient food.
© FoodBev Media Ltd 2024