The International Multiple Spirits Retailer of the Award recognises the international retailer that has led the way in spirits retailing through commitment, innovation and responsibility.
DFDP, which is owned by MMI-part of the Emirates Group and with a strong travel retail portfolio that includes the Le Clos duty free fine wines and spirits outlets–launched in 1984 and entered the awards for the first time in 2012.
DFDP operates a total of seven retail shops in Dubai, United Arab Emirates, including two mobile shops and a brand new facility in Jebel Ali Port.
2011 was a record breaking year for DFDP in terms of sales revenues. DFDP was also the first sales channel in the UAE to launch Bacardi Oakheart and went on to achieve outstanding results with the Oakheart activation campaign.
Source: DFDP
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