The new look includes a reinvented logo featuring a link to the company’s heritage in the form of an ‘eagle eye’. In addition, Eagle unveiled upgraded software and other innovations for its Eagle FA720 Series fat analysis technology.
As part of its rebrand, Eagle has established new strategic distribution partnerships with Swedish firm WEPAC Automation and Dutch organisation Olman Handelmaatschappij bv.
Eagle will work closely with WEPAC in Sweden and Olman in the Netherlands to strengthen relationships with customers and support them in finding product inspection and fat analysis solutions that meet their specific needs.
“Our new value statement, ‘Quality Assured’, encompasses the core principles that Eagle stands for: providing food manufacturers with the confidence that their product inspection equipment will enable them to deliver high-quality, contaminant-free products,” said Christy Miller, marketing manager, Eagle Product Inspection. “Our new distributors will fulfil our strategic aim to offer highly accurate, quality assured x-ray inspection and fat analysis technology in their regions.
“As our new look demonstrates, we are dedicated to developing innovative product inspection solutions that keep an ‘eagle eye’ on food quality, protecting brand reputation.”
© FoodBev Media Ltd 2024