The multimillion euro investment is part of Quintessential Brands’ ongoing strategy to acquire drinks companies that complement its existing portfolio of brands.
Quintessential Brands’ co-founder and chairman, Enzo Visone, said: “The acquisition of First Ireland Spirits gives us an unrivalled position in the global market for Irish cream liqueurs and is part of our strategy to become a leading European independent player in the spirits industry.”
Source: Quintessential Brands
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