The limited edition 500ml packs are the first to carry the new Müller Wiseman Dairies logo.
Sandy Wilkie, Müller Wiseman sales and marketing director, said: “Müller Wiseman Dairies has always led the way in special edition packaging for occasions and events in the fresh milk sector. We’re delighted to be supporting Scotland’s biggest bike ride again, now in its 15th year.
“It is hoped this fun special edition packaging – the first to bear our new logo – will not only create interest in the milk display for retailers, but encourage consumers to sign up for a fantastic event.”
The new special edition Pedal for Scotland packs are available in 500ml in convenience stores across Scotland and will run up until the event on 8 September 2013.
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