Hain Celestial Group-owned brand Garden Veggie has introduced a new range of tortilla chips, called Flavor Burst.
Available in two flavours, nacho cheese and zesty ranch, the gluten-free tortilla chips combine five different vegetables, including spinach, beet, red bell pepper, carrot and tomato. Made with wholesome ingredients, such as non-GMO corn, Flavor Burst contains no artificial flavours or preservatives.
Ed Kaiser, Hain Celestial’s senior director of marketing, said: “The snacks aisle is crowded with tortilla chips that are viewed as a guilty pleasure. Meanwhile, the few better-for-you tortilla chip options that are available, are often marketed towards adults or specialty diets, such as keto or low carb. Flavor Burst delivers on the unmet consumer need for a delicious, better-for-you snack that both kids and parents will reach for.”
Flavor Burst’s tortilla chips will be available at retailers across the US and Canada from next month.
© FoodBev Media Ltd 2024