While total volume is lower than still wine, world consumption of sparkling wine is expected to grow at a faster rate with a perky 8.5% increase to 235 million cases, by 2016, shows the data commissioned by Vinexpo from International Wine and Spirit Research (IWSR).
Consumption of still wine, by contrast, will increase 5% to 2.64 billion cases. This compares with the sluggish increase in wine consumption of only 1.8% in 2012 over 2011.
Together, consumption of still light and sparkling wine will grow globally in volume terms by 5.3% to 2.87 billion cases by 2016 compared with 2012.
The buoyancy of sparkling wine continues a global growth pattern. Sales grew 4.2% to 206 million cases in 2011. They grew by 5.1% to 217 million cases in 2012 and are forecast to deliver 8.5% and 235 million cases by 2016 over 2012.
The situation is similar in the UK where sparkling wine has followed a growth pattern since 2007. Volume consumption has risen steadily over the years to 9 million cases (up 2.6%) in 2011, 9.6 million cases (up 6.3%) in 2012 and is expected to deliver 10% and 10.6 million cases by 2016.
Source: Vinexpo
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