The deal will see Rowe Farming directors Mark Rowe, Edward Rowe and Robert Stacey join the enlarged PI group, with Mark Rowe joining the Greenvale Board.
The move strengthens the PI group by giving Greenvale increased access to UK grown ‘early’ potatoes, thus reducing its reliance on imports during the late spring and early summer.
The acquisition also sees the PI group move into a produce sub-group that is non potato, bringing diversity by broadening both its product mix and customer base.
Source: Greenvale
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