Gross sales for the 2010 fourth quarter increased 10.5% to $364.1m from $329.6m a year earlier.
Net sales for the 2010 fourth quarter increased 9.5% to $318.7m from $290.9m in the same quarter last year. Both gross and net sales for the 2009 fourth quarter were positively impacted by advance purchases made by customers due to the company’s announcement in the fourth quarter of 2009 of a new per case marketing contribution programme for Monster Energy distributors commencing 1 January 2010, as well as to avoid potential interruptions in product supply due to the planned transition to the SAP enterprise resource planning system from 1 January 2010.
The company previously estimated that approximately 4% to 6% of the company’s fiscal 2009 fourth quarter gross sales were attributable to such advance purchases.
Read the full Hansen’s financial statement at this link.
Source: Hansen Natural Corporation
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