Due to a surge in demand, the entry deadline for the inaugural International Beverage Awards has been extended to 24 May.
The International Beverage Awards have been launched in association with Beverage Japan and the organisers of Drink JAPAN 2018, and will give entrants the opportunity to showcase their product in front of a vast audience at Drink JAPAN – Japan’s largest trade show covering the whole beverage and liquid food industry.
The awards will celebrate innovation across every category of the beverage industry, providing entrants with unique exposure to buyers within the Asian market. The ceremony itself is set to take place on 27 June at Tokyo International Exhibition Center.
Entries can be from any country – not just Japan – and entries will be assessed by an expert judging panel including the publisher of Japan’s leading beverage trade magazine, a branding and design expert, and some of the most widely respected authorities on the Japanese beverage industry.
Entries will be assessed on the strength of their business concept, their potential impact on the industry, and to what extent they meet consumer need.
FoodBev Media has been organising industry-leading awards schemes for more than a decade, providing brands and company’s the opportunity to showcase their innovative products to key figures in the food and beverage industry, allowing them to effectively spread the word about their products.
Commenting on the launch of the awards, FoodBev Media group editor Alex Clere said: “We are excited to launch the International Beverage Awards and expand our awards expertise into new markets, giving standout exposure to new brands and helping more entrepreneurs to be successful by winning a FoodBev award.
“We are grateful to Beverage Japan and Reed Exhibitions for partnering with us on this brand new scheme.”
The winners are going to be announced with a special ceremony in Tokyo on 27 June at Drink JAPAN, Japan’s largest trade show covering the whole beverage and liquid food industry. To find out more or to register for the event, please click the link here.
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