Fellesjuice’s general manager, Siw Dejligbjerg Steen, said: “Fellesjuice’s vision is to be the leading supplier of healthy ready-to-drink products in Norway, and Isklar is the perfect product and brand to support this ambition. Bottled water is a natural supplement to our existing portfolio and Isklar is an exciting brand steeped in Norwegian provenance and quality.”
Helge Valeur, Isklar COO added ‘ We are very proud to work with Fellesjuice and TINE who are undoubtedly one of the most professional specialists in brand building, sales and distribution in Norway. Through this partnership Isklar will continue to grow brand and category awareness reaching consumers throughout the entire country.”
Source: Isklar
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