Kellogg to invest €30m in Belgian Pringles plant

Kellogg has announced a €30 million investment in its Pringles plant in Mechelen, Belgium, to boost sustainability and throughput.

The facility – which is one of two Pringles plants in Europe – ships cans of the brand’s potato chips to more than 40 countries across the continent, North Africa and the Middle East.

The €30 million investment will be used to upgrade production lines with a new fryer to increase throughput.

Capital will also be invested in a new utility system at the plant that aims to make it more sustainable.

With the new system, Kellogg will generate steam via natural gas consumption and by using the air that comes out of the fryer, in a more efficient way than today.

The first phase of the project starts at the end of this year, with a second phase beginning in 2023.

The Mechelen plant employs a workforce of around 650.

In 2019, Kellogg began construction of a new manufacturing line at its other European Pringles factory in Kutno, Poland.