The campaign is designed to raise awareness and drive sales of Nestle Waters’ Arrowhead, Deer Park, Ice Mountain, Ozarka and Zephyrhills regional brands.
For its latest mobile initiative, long-time Hipcricket client Nestlé Waters is using Hipcricket’s AD Life platform to power mobile calls-to-action for the Kangaroo Express Summer Getaway Sweepstakes.
The contest is advertised on Nestle Waters’ point-of-sale materials, pump toppers and cooler clings at Kangaroo Express locations.
Source: Nestlé Waters
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