Unoco is made using the wild jellynut coconut, which is a young, green coconut from the Philippines. It has less sweetness and more minerals to produce a clean, crisp, smoother and refreshingly unsweet drink.
Unlike other variants on the market, Unoco is unheated. High pressure processing keeps the nutrients active and untouched.
Pearlfisher was tasked with unlocking the story to clearly show Unoco’s point of difference, and to create a new and challenging raw brand proposition in a market where ‘pure’ is already assumed and established.
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