As part of the agreement, Diamond Star, which is one of the largest consumer packaged goods distributors in Myanmar, now has exclusive rights to import, sell and distribute Pepsi-Cola, 7-Up and Mirinda, three of the 22 brands in PepsiCo’s portfolio that generate more than $1bn each in annual retail sales.
PepsiCo also plans to explore opportunities to invest in agricultural development projects in Myanmar. PepsiCo sources more than four million tonnes of potatoes annually and works with thousands of local farmers around the globe to make its products.
PepsiCo chairman and CEO, Indra Nooyi, said: “PepsiCo has a strong and growing business that spans more than 200 countries and territories around the world, and we are constantly looking for new growth opportunities that will put our food and beverage brands in the hands of more consumers.”
Diamond Star has been doing business in Myanmar for nearly 50 years.
Source: PepsiCo
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PepsiCo has a new agreement with the Capital Diamond Star Group to distribute PepsiCo beverage brands in Myanmar. spr.ly/6018TnRi — PepsiCo (@PepsiCo) August 9, 2012
PepsiCo has a new agreement with the Capital Diamond Star Group to distribute PepsiCo beverage brands in Myanmar. spr.ly/6018TnRi
— PepsiCo (@PepsiCo) August 9, 2012
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