Thomas Königsbauer, CEO of Power Horse, said: “People who can achieve such levels of athletic excellence deserve our great respect.
“To summon additional resources and endurance, many athletes rely on Power Horse. Our experience shows that the energy drink makes them persevere when others might have already given up. As an international company, we are also interested in major series like the Ironman European Tour, because they help us to reach our target audiences on a global basis.”
The partnership was arranged by Infront Sports & Media, an international sports marketing company.
Source: Power Horse
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