SABMiller requires a wide range of branded PoS materials to support the development of their brands around the globe and have chosen ProProcure to provide a complete spend management solution which includes supply chain management.
As global brands PoS partner, ProProcure work alongside the SABMiller global brand teams, and their agencies, to identify, develop, market and then distribute the core ranges of PoS marketing collateral for SABMiller global brands including Pilsner Urquell, Peroni Nastro Azzurro and Grolsch.
All PoS materials are made available to the SABMiller teams through an e-procurement web-shop designed, built and hosted by ProProcure on their Software as a Service (SaaS) platform.
Ewan Davenport, head of decision support, said: “After a review of the marketplace we chose ProProcure as our Global Brands PoS partner as it was clear they could offer an end-to-end PoS spend management solution in line with our own business objectives. It was clear that ProProcure had the knowledge and experience we needed but most importantly the right attitude and approach to work very much as an extension of our Global Brands team.”
Source: SABMiller
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