Minneapolis-based (US) Crispin sold its first cases on St Crispin’s Day, October 25, 2008. The company grew approximately 200% in 2011, outpacing the overall cider category’s 2% growth during the same period, and is already the number three producer of cider in the US.
Tenth and Blake president and CEO, Tom Cardella, said: “Our vision is to accelerate our portfolio expansion within the world’s most exciting beer market. With cider’s explosion in the US, we were looking at the best way to participate in that growth.
“As we explored the category, Crispin stood out, not only because they were the most progressive and innovative producer, but also because we shared great personal chemistry. In addition to the best cider portfolio in the business, we love their energy, creativity and unsurpassed innovation capability. They make us an even better company right away.” The deal includes Crispin’s affiliate, Fox Barrel Cider Company.
Source: Tenth and Blake Beer Company
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