The South Wales company will be one of the key sponsors exclusively providing around 400,000 cups, which this year will feature two ‘hip’ designs celebrating the company’s love of good coffee, food, music and art.
Selected coffee shops in the capital will also use the specially printed paper cups during the two-week run-up to the festival.
“We are delighted that Seda is the official cup sponsor of the festival again this year,” said Ludovic Rossignol, head of events at Allegra Events. “We’d like to take this opportunity to thank Seda for its progressive approach, professionalism and dedication.”
© FoodBev Media Ltd 2024