The addition of the Gloucestershire-based firm, for an undisclosed figure, grants SHS Group access to the cordials and squash category within the soft drinks market. The deal also complements its current brand portfolio, which includes the UK’s leading adult soft drink, Shloer.
SHS Group MD Michael Howard said the acquisition is part of the company’s growth strategy: “Bottlegreen Drinks is home to a range of exceptional brands that perform strongly in the retail multiples, convenience and food service channels and continue to reach into exciting new territories,” he said. “This is an important acquisition for the SHS Group and a strong addition to our existing beverages brand portfolio.”
Source: SHS Group
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