Sidel Group has acquired Italian packaging company PET Engineering for an undisclosed sum, expanding its packaging portfolio.
Founded in 1999 and based in San Vendemiano, Italy, PET Engineering produces a wide range of packaging and equipment for clients in the food and beverage industry such as Coca-Cola, PepsiCo and Efes.
Sidel claims that the acquisition will significantly strengthen its packaging offering, as PET Engineering’s integrated approach between design, engineering and industrialisation will allow the production of high-quality packaging for the water, soft drinks, dairy and beer markets.
PET Engineering will continue to operate with its own branding.
Pavel Shevchuk, executive vice-president, services at Sidel Group said: “With packaging increasingly playing a key role in any marketing mix, we are confident that Sidel and PET Engineering’s complementary strengths in packaging design, qualification and blowing process will bring the Sidel Group more business opportunities while offering customers a diversified choice of partners to materialise their creative requirements.”
“PET Engineering is perfectly established to help Sidel expand its packaging offering – especially regarding the design of containers for water, soft drinks, liquid dairy products and beer.
“Through this acquisition, we are also diversifying our packaging services portfolio to better meet our customers’ needs.
“Packaging design has a critical impact on the whole supply chain efficiency and therefore is a key enabler of our brand promise –Performance through Understanding – and of the strategy behind it.
“This move will ultimately translate into solid value for the Sidel Group.”
© FoodBev Media Ltd 2019