Subway restaurants include the ‘Fruits and Veggies More Matters’ logo on tray liners and other signage, in addition to radio spots and social media content.
Elizabeth Pivonka, president and CEO of PBH, said: “We’re extremely proud and appreciative of the efforts contributed by all these Role Models and Champions to remind consumers that increasing fruit and vegetable consumption is important through use of the Fruits & Veggies-More Matters logo and messaging.”
In 2012, Subway restaurants became the first Quick Service Restaurant chain with meals to earn the American Heart Association’s Heart Check mark that pass the certification programme’s stringent criteria.
Source: Subway restaurants
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