The competition, which is now live across 2.5 million packs, will give kids and families prizes throughout July and August this summer.
The promotion includes four main VIP prize packages, consisting of exclusive ride hire for up to one hour of Nemesis and Nemesis Sub-Terra, a one-night stay in one of Alton Towers’ themed hotels, tickets into the theme park itself, fast-track tickets for all fourteen of the main rides and a chance to meet the Honey Monster himself.
40 runners-up will each receive a family fast-track pass to reduce their waiting times for the most popular rides, allowing them to make the most out of their visit to Alton Towers.
Additionally, each promotional pack of Sugar Puffs will feature 2-for-1 entry tokens. One token per pair will redeem this offer and each pack includes two tokens.
Source: Honey Monster Foods
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