“We are excited that consumers will soon be able to enjoy carbonated versions of our SunnyD flavours made at home with the SodaStream system,” said Billy Cyr, president and CEO of Sunny Delight. “This partnership highlights our commitment to evolving our business to reflect the changing trends within the beverage industry, providing consumers with new and innovative ways to enjoy SunnyD.”
“We are delighted to welcome SunnyD to the growing SodaStream family of branded partnerships,” said Daniel Birnbaum, CEO of SodaStream. “Adding our sparkle to these popular flavours will attract a new audience to both brands, further driving consumer interest in the growing home carbonation category.”
The products are expected to be available during the second half of 2014 in the US. The terms of the agreement were not disclosed.
© FoodBev Media Ltd 2022
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