TaylorMade Water, a provider of water purification systems for business and homes throughout northern California, offered its employees the opportunity to give away some of their drinking water systems.
Through a programme called the ‘Water Needs’ project, TaylorMade Water’s employees were divided into groups and challenged to find an organisation in need of one of TaylorMade Water’s systems.
To qualify for a system, groups had to have a financial and drinking water need. As Casey Taylor, president of TaylorMade Water, explained to his employees: “Many non-profits are well-funded and can afford something like a water system. Others are not.”
Many non-profits use their hard-earned, limited funds on bottled water for their clients, customers and employees, and TaylorMade Water was offering a system for free. In addition to the financial and water needs, the group needed to be local, connected in some way to a TaylorMade Water employee, and the location needed a portable water supply that a TaylorMade Water technician could use to supply water to one of its point of use purification coolers.
Ann King, executive director of Shiloh, one of the chosen companies, was enthusiastic about her new water system: “We’re so pleased to have your water system at Shiloh, our domestic violence shelter. In a year when we have had to reduce all staff hours, you’ve saved us a time-intensive chore of going to the store and filling water bottles. We don’t have to worry about the cost of drinking water.”
The Taylor family is no stranger to charity, with its own charity – The Taylor Family Foundation – formed in 1991. Its mission is to preserve the wellness and enhance the quality of life for children in northern California with life-threatening and chronic illnesses, developmental disabilities and youth at-risk.
The Taylor Family Foundation helped thousands of children who suffer from conditions such as skin disease, heart disease, Crohn’s, autism, diabetes, bipolar disorder, brain tumours, celiac, and HIV/Aids by providing medical care, psychological support and an extraordinary summer camp experience.
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