It all began in 1998 when the famous Evian babies first swam onto YouTube and the story continued when the babies went rollerskating in one of YouTube’s most viewed movies – which has had over 38 million views!.
Now the babies are back:
Evian’s second sequel to its hugely popular 2009 rollerskating babies campaign (the first, introduced last summer, featured men and women in T-shirts that were inspired by the rollerskating babies) has the theme ‘Baby inside’.
The advert is on YouTube in many languages and … and I think this is the best and most exciting part … there’s also a ‘Let’s baby dance’ website devoted to the campaign www.letsbabydance.evian.com which includes the newest commercial and offers visitors a chance to add their images and create personalised online versions of the spot. Go on… try it yourself!
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