US coffee importer and roaster White Coffee has teamed up with the National Geographic brand for its latest range of coffee blends from around the globe.
Called Coffees of the World, the line consists of four varieties that are 100% organic: Sumatra, rain forest, Peruvian, and African blends.
From Southeast Asia comes the Sumatra blend, which is Fair Trade and has earthy notes of herbs and a pungent grapefruit flavour.
White Coffee claims the Peruvian blend is a complex coffee that combines natural sweetness, high floral and chocolate notes, and tart, subtle fruit tones.
The rain forest variant comes from Central America, offering ‘a full-bodied, crisp and complete coffee, with a clean finish’.
Finally, the African Blend is a combination of Ethiopian and Kenyan coffees with a rich flavour, berry tones and prominent acidity.
White Coffee executive vice president Jonathan White said: “More and more people are becoming premium coffee lovers. These new consumers not only take immediately to the flavour, but become instant connoisseurs with highly selective tastes that can only be satiated with the best blends from the far reaches of the globe.
“We are grateful to National Geographic for providing its knowledge and expertise of the world to this delicious line of original coffees.”
The Coffees of the World collection is available in the US this autumn in both 10oz bags and BioCup, White Coffee’s biodegradable, comparable K-Cup size.
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